How to Get Ideas for video titles and thumbnails by Adam Payne http://youtu.be/PvHMDZQUi2M Adam Payne

How to Get Ideas for video titles and thumbnails: http://ift.tt/2de8mjo Please like, comment, and share this video In this video, we're going to go over getting ideas for video titles, video thumbnails and also finding some other intel about our potential competitors. By now, you should have your niche in mind and your channel ready to go. What I recommend that you do is you go on over to YouTube.com and you just type in what we call a seed word. This can be something generic related to your niche so weight loss, body building, making money online. In this case, we've gone after the dog behavior niche, so I typed in dog behavior. If I start to type in dog behavior, I get all sorts of other possible ideas. We're going to stick with the most generic term. We can see for this particular term this video is ranked number one, but this term is just too generic to attempt to rank for. What it can do is it can give us some ideas for titles because titles are very important, not only for optimization, but in order to get the click. They got to be intriguing. If I just put dog behavior video, that sounds rather boring. Now, it might be able to rank at number one and number two but it doesn't sound very interesting whereas this one, 10 Strange Dog Behaviors Explained, Understanding Dog Body Language: Learn How to Read Dog's Behavior Better. For a prospective customer that's interested in this topic who wants to know more, these are much more interesting titles than just dog behavior. What we're doing now is we're just getting ideas. You can open up a document, maybe a text document and you could just paste in these video titles of the first five or six videos. Then what you want to do is you want to look at what kind of thumbnails are working better. As we can see, it's dogs. Clear pictures of dogs are often going to be the most intriguing, the ones that are going to get the click. A thumbnail is just an image that's designed to get the click. What I found works better is closeups of people's faces and simple language. If your video is about how to improve your dog's behavior, a picture of a dog with the simple text How to Improve Your Dog's Behavior is going to get the click much better than some crazy graphics with text that's unrelated to the video. You always want to keep it congruent so something simple, something that's congruent. Also, if you do use text, you want to make sure that it's readable. I'm not sure if I can find any examples here but this here, this text is too small. It's just too small. It's very, very difficult to read whereas if we scroll up, pretty obvious what this is about. Stop doing that, a picture of a dog and a guy with his hand up. You know instantly from the thumbnail what this video is probably going to be about. You then click on a video and we can get more intel about this particular video because we're going to be using an application called vidIQ. vidIQ is completely free. You just need to go to vidIQ.com and create your free account and it works inside of Google Chrome. It tells us all of the data about this video. If we want to outrank this video, it's going to be very, very difficult, especially for the term dog behavior because look it's got three and a half thousand likes, 405 Facebook likes, big, big channel, tons of shares. This has lots and lots of interaction. This is a very good video. 88 out of 100 is a very, very, very high score. We know that perhaps just dog behavior is going to be hard to rank for. It should rank here, number one, you see, dog behavior. It should rank number two for understanding your dog. Perhaps we want to go for different kinds of keywords. Having this data and intel in here is very, very useful for us to know whether it's something we can beat on. Other information this can do is it can the give a general idea of the length of video we need to use. We have nine minutes, two minutes, almost nine minutes, 15 minutes, 15 minutes, an hour. We're seeing that generally one or two-minute videos ... This is a special case. One or two-minute videos are generally not ranking well for this keyword. We're looking for slightly longer videos. Now, this one is of course extreme. It's an hour long. Videos that are perhaps between five and 10 minutes are going to be something that's going to be useful and easier to rank for this particular keyword phrase. Please subscribe to my channel AdamPayne75 https://www.youtube.com/user/adampayne75 Website Product Reviews: http://ift.tt/1Excx3N Blog: Adam Payne http://ift.tt/22Hmypy Connect with me on: https://twitter.com/Adampayne75 G+ http://ift.tt/1Excx3L YouTube Products: http://ift.tt/1Kp2D6A Thanks for watching this video: https://www.youtube.com/watch?v=PvHMDZQUi2M http://youtu.be/PvHMDZQUi2M via IFTTT