How to Use YouTube Analytics to Get Better Results http://youtu.be/r21lMctQBZs Adam Payne

How to Use YouTube Analytics to Get Better Results Gift: http://ift.tt/1DipjRf How to get better results with your video. Everybody, this is Adam Payne, hope this video finds you well and in this video we're going to look at how you can get better results with your video by using the analytics section of your YouTube channel. Once you're inside of your YouTube channel, come into your Creator Studio and come down to where it says Analytics and then when you click on that, the thing you want to look for is Audience Retention. You can get a load of really cool data inside of the Analytics and find out all kinds of fun stuff. Let's just let this load up and as you can see on the left hand side, we want to find Audience Retention. This is really, really key because what you're going to find out here is when people are dropping off of your videos. What we can see here if we come down here, let's just bring this across, this particular video, which is called How To Add a Clickable Link To a YouTube Video and Redirect Anywhere Online. This is coming up to, I think it's a quarter of a million views and in the last few days, the last 28 days we've got just under 4,000 views, which is great but unfortunately the average person is only watching this for 29 percent of the total video, or one minute and 42 seconds. What I should do is I should go into this video and maybe ten seconds before, so about one and a half minutes, I should add an annotation and that annotation should either encourage people to watch the rest of the video or it should have a call to action getting people off of the video because they were going to drop off anyway and perhaps offer them a free gift in exchange for an email. That way I'll build my list. This is a great method that you can use so that you actually know when to put your annotations on. Now of course you don't know this until you start getting traffic to your videos. That's why a lot of people, I think, make mistakes and they create videos that are too long. Three minutes is an ideal length for your video, but still even then people have short attention spans and they're not going to watch the whole thing. Go into your analytics, check your most watched videos and see where people are dropping off and add an annotation ten seconds before that point and encourage people to perhaps opt in for a free gift or take another action. You'll find that you'll get much better results with your video marketing. Hope you enjoyed this tip. If you did, please subscribe to my channel and leave a like and a comment below. Cheers and I'll speak to you soon. ...................................................................................... Find me on: YouTube: https://www.youtube.com/user/adampayne75 Google: http://ift.tt/1Excx3L Blog: http://ift.tt/22Hmypy Interview site: http://ift.tt/1Excx3N Video: http://ift.tt/1Kp2D6A https://www.youtube.com/watch?v=r21lMctQBZs http://youtu.be/r21lMctQBZs via IFTTT